DeCora is a father of two wonderful children; Kendal (12) and Adel (11). DeCora goes on weekly adventures with his two children, focusing on outdoor adventures and staying active. These activities include; hiking, biking, canoeing, kayaking, swimming, camping, snowshoeing, sledding, and exploring the many wonders of northern Wisconsin, Minnesota, and Upper Michigan. https://www.buy-native.us/tribal-business-news/tribal-business-league-selects-vendor
In 2008, DeCora started Dynamix Enterprises and worked with various businesses on direct response marketing campaigns. This included mailer and postcard campaigns. Businesses were now in a position to drastically reduce their annual marketing budgets by collecting prospective client/customer information, allowing them to market directly to them without the heavy costs of traditional advertising channels.
In 2010, Dynamix Enterprises won a contract with the Wisconsin Department of Workforce Development - Division of Vocational Rehabilitation. The contract included job development services for people with disabilities. In just 6 years, Dynamix Enterprises was servicing the entire state of Wisconsin, and was granted a pilot project with Self-Employment. This project included DeCora writing the technical specifications documents for Wisconsin DWD entitled the "Self Employment Toolkit."
By 2017, Superior Marketing was born as a spin-off from the Wisconsin DWD contract, and DeCora was helping people start businesses, development finance packages with local financial institutions. Additionally, DeCora was helping bootstrapped entrepreneurs generate clients, customers and sales with the usage of guerrilla marketing and duct tape marketing strategies. Superior Marketing had a $300 challenge that included both online and offline solutions to help businesses 5x their investment in the first 30 days.
Today, Superior Marketing has helped over 200 businesses in all 50 US states and 4 foreign countries. DeCora helped LCO Child Support Services win a special projects grant with the Office of Child Support, making LCO the first tribe in history to win this grant.
Superior Marketing is certified by Moz and the e-Marketing institute for SEO Essentials and SEO Best Practices. Today, DeCora and Superior Marketing has helped various brick-and-mortar companies rank in the top 3 in Google Maps, rank YouTube videos, web pages, and complete websites.
Superior Marketing provides a unique service as the focus is lead generation through the usage of Local SEO, filling the sales pipeline and shortening sales cycles.
Since 2017, DeCora has been providing sales training to new and aspiring salespeople. DeCora created the program called, "Daily 100s" which is a daily discipline focusing on filling your sales pipeline, prospecting efficiently, and speaking directly with prospects to shorten sales cycles, educate and engage.
The Daily 100s is a 4-week sales training program helping entrepreneurs and sales people alike to generate 210 leads in just 28 days. The program goes into prospecting with the phone, email, ring less voicemails, text messages, social media, sales letters, and mailer campaigns.
DeCora has trained over 100+ entrepreneurs from 2017 to 2020.
Curtis DeCora has authored 5 books; Potent Prospecting, Powerhouse Calling, Powerhouse Email, Powerhouse Mailers, and Economic Evolution. All are available on Amazon.com, Barnes and Noble, Books-a-Million, 800-CEO, and numerous online retailers.
All of these books are a direct reflection of the knowledge, experiences, successes and failures amassed from 13 years of sales. DeCora has sold everything from security systems door-to-door, landscaping and lawn care, promotional products, corporate telecom, point of sale systems, merchant services, digital marketing, search engine optimization, coffee, fireworks and sales training. All come with their own challenges as each niche requires a specific sales strategy for each target audience, and a well-rounded background of successful sales has helped DeCora become the sales professional he is today.